Why Guest Blogging Is A Good Platform
Guest blogging is a proven blogging idea of getting recognized by other bloggers and improving your online presence, it also means letting other individuals or bloggers to write a post on one’s own blog, also guest blogging is a way to leverage the popularity of another blogging platform to catapult yourself into prominence, simply it is when you write an article, post or information on a blog owned by someone else not owned by you.
Guest posting or blogging increases your visibility to search engines, and in addition, activate your comment section to allow your readers to share their ideas, guest posting can also be a great way to build organic links to your website, and should understand the importance of link building, this method is extremely important with newer sites, and one of the best ways to gain exposure for your own site is to write a guest blog for someone else, this will both increase your visibility to new readers and, if your guest post includes links back to your own site.
Ideally, a good post will hook some new followers back to your own blog, It will also add to their content and be enjoyed by their current readers, and it is one basic method is to first familiarize yourself with the things to do, before writing a guest post for a blog, you should have a fair level of familiarity with the site foremost, know who are their readers, is their tone more casual or more professional, and what subjects do they normally address.
Sometimes an outside source can see things the main author is too close to see and bring fresh insights, fill it instead, and see if you can spot a clear need or gap which is not being met, also know suggesting a guest post on a subject that was recently addressed will not go over well, such a proposal is repetitive, and clearly shows that you’re not a regular reader of the site, instead do your homework, another part of becoming familiar with the site is to research other guest posts they have sponsored.
Form a relationship first, it is certainly possible to “cold-call” another site owner and just offer to write a guest post, you might have more success if you start small by leaving comments on their blog posts, make sure that your name is familiar enough to them that your guest blog request is given more thought than a request from a total stranger, remember the goal is not necessarily to become best friends, so if they offer a newsletter subscription by email, you can occasionally reply via email as well and build a network.
A good guest post will bring you new readers, increase traffic, and heighten your search engine visibility, the main benefit to guest blogging, however, is to you, and when done properly, a guest blog benefits all parties involved.