Why Personal Loans are Fastest Growing Lending Category

New data reveals that personal loans are the fastest growing consumer lending category. Outstanding balances of personal loans jumped around 18 percent to $120 billion in the first quarters. The percentage of loans originated by FinTech firms is also growing at a rapid pace. In 2010, they originated less than 1 percent of personal loans. According to Bloomberg, they originated 36 percent in 2017.

What is a personal loan? This financing option is known as “unsecured” debt, since they are not backed by collateral like a mortgage or auto loan. The borrower’s credit score is used to determine whether or not they qualify and at what interest rate.

Personal loans have been around for a very long time. Remember ‘It’s a Wonderful Life’, George Bailey and his personal loans? But it is FinTech lenders that should take credit for reinvigorating this loan category. Web-based firms like LendingClub, Social Finance Inc. and Prosper Marketplace Inc. have been a major force behind personal loan growth.

Last October, Goldman Sachs launched Marcus. This online platform offers unsecured personal loans to consumers. At that time, the company told creditworthy borrowers that they could apply for a fixed-rate, no-fee persona loan of up to $30,000 … Read the rest

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If you already have a new business or want to make a business, there are two basic types of business, namely business to business (B2B) and business to customer (B2C). Both B2B and B2C have very different types of effective content strategy, business models, ranging from the customer segment, marketing strategy, capital, to how your business plans in the future.

Now we will try to explain first what is the difference between B2B and B2C, then we will discuss how different marketing strategies are. In addition, we will also discuss how B2B and B2C marketing tips are then how to sell the business to the company. But before that, in order, the Writer team will invite you to know what B2B and B2C really are.

What is business to business or B2B?

Business to business or B2B are transactions that are carried out electronically or physically and occur between business entities one to another. When you see what is thick, B2B is the sale of the product or service provided by the business and is intended for other businesses, not the customer.

For example, you have a culinary company engaged in catering. Then because the business you have is a … Read the rest